{"id":10186,"date":"2020-02-17T17:01:06","date_gmt":"2020-02-17T16:01:06","guid":{"rendered":"https:\/\/cdpub.lu\/?p=10186"},"modified":"2025-07-03T17:24:49","modified_gmt":"2025-07-03T15:24:49","slug":"8-tips-for-successful-sales-promotion","status":"publish","type":"post","link":"https:\/\/cdpub.lu\/en\/8-tips-for-successful-sales-promotion\/","title":{"rendered":"8 TIPS FOR SUCCESSFUL SALES PROMOTION"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;][vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>Commercial animation consists of\u00a0\u00a0<strong>promoting a product<\/strong>\u00a0, a brand, a service\u00a0\u00a0<strong>at\u00a0<\/strong>\u00a0<strong>points of sale<\/strong>\u00a0\u00a0(large-scale distribution, specialist stores or department stores) or even at fairs or exhibitions with the aim of making oneself known \u2013 but above all\u00a0\u00a0<strong>triggering a purchase<\/strong>\u00a0\u00a0among potential customers.<\/p>\n<p><em>This Brand Activation<\/em>\u00a0operation\u00a0\u00a0\u00a0can take different forms:<\/p>\n<ul class=\"wp-block-list\">\n<li>sales advice;<\/li>\n<li>tasting;<\/li>\n<li>demonstration;<\/li>\n<li>sampling;<\/li>\n<li>couponing;<\/li>\n<li>competition;<\/li>\n<li>pop-up store (shop in shop).<\/li>\n<\/ul>\n<p>But to be sure of having an attractive stand and above all to make your investment profitable, follow our 8 professional tips:<\/p>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4ad6101a4e { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad6101a4e { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad6101a4e { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad6101a4e { line-height:125% !important; }}#ut_custom_heading69d4ad6101a4e { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad6101a4e { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad6101a4e { text-align:center; } }#ut_custom_heading69d4ad6101a4e { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad6101a4e\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#1 The location<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>If you&#8217;re running a promotional campaign in a supermarket, your stand must be located close to\u00a0\u00a0<strong>the aisle<\/strong>\u00a0\u00a0where the rest of the product range is located\u2014yes, this is essential to encourage additional purchases. You&#8217;ll also want to make sure your stand is highly visible: focus on high-traffic aisles.<\/p>\n<p>For an event at a fair or exhibition, the\u00a0\u00a0<strong>best locations<\/strong>\u00a0\u00a0are most often subject to higher rates&#8230; It&#8217;s up to you to calculate whether this advantage is profitable, but above all, plan ahead!<\/p>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4ad61063c5 { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad61063c5 { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad61063c5 { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad61063c5 { line-height:125% !important; }}#ut_custom_heading69d4ad61063c5 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad61063c5 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad61063c5 { text-align:center; } }#ut_custom_heading69d4ad61063c5 { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad61063c5\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#2 An attractive stand<\/span><\/h2>[vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<div style=\"text-align: justify;\">Drama\u00a0\u00a0is a powerful ally for your sales! A well-designed promotional counter will be an excellent solution for capturing consumers&#8217; attention and attracting maximum attention. What does &#8220;well-designed&#8221; mean? You need to create a\u00a0\u00a0<strong>shopping\u00a0<\/strong><strong>atmosphere<\/strong>\u00a0\u00a0with colors, lighting, displays, and POS\u2014all while conveying a clear and visible message (brand, promotion, etc.).<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div  class=\"wpb_content_element   vc_custom_1732635436641 clearfix\"><style type=\"text\/css\">#ut_am_69d4ad6106b53 { opacity: 1; }#ut_am_wrap_69d4ad6106b54 .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69d4ad6106b54 .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69d4ad6106b54 { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69d4ad6106b54 { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_69d4ad6106b54 { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69d4ad6106b54\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69d4ad6106b55\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69d4ad6106b53\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 750 500'%2F%3E\" data-src=\"https:\/\/cdpub.lu\/wp-content\/uploads\/2024\/11\/photo-1-9.jpg\" width=\"750\" height=\"500\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;]<style type=\"text\/css\">#ut_custom_heading69d4ad6106bb8 { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad6106bb8 { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad6106bb8 { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad6106bb8 { line-height:125% !important; }}#ut_custom_heading69d4ad6106bb8 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad6106bb8 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad6106bb8 { text-align:center; } }#ut_custom_heading69d4ad6106bb8 { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad6106bb8\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#3 Briefed facilitators<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>Whatever the size of your operation, you will need the right staff:<\/p>\n<ul class=\"wp-block-list\">\n<li>trained in\u00a0\u00a0<strong>sales techniques<\/strong>\u00a0\u00a0, particularly in the technicality of products and sales pitches;<\/li>\n<li>with\u00a0\u00a0<strong>clothing personalized<\/strong>\u00a0\u00a0to your brand (apron, cap, scarf, etc.)<\/li>\n<li><strong>involved<\/strong>\u00a0, smiling, persuasive, in short, who demonstrate the best qualities to best represent your product or service. They must be true brand ambassadors!<\/li>\n<li><strong>multilingual<\/strong>\u00a0, if your action takes place in a multilingual or border location.<\/li>\n<\/ul>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4ad6106c0f { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad6106c0f { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad6106c0f { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad6106c0f { line-height:125% !important; }}#ut_custom_heading69d4ad6106c0f { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad6106c0f { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad6106c0f { text-align:center; } }#ut_custom_heading69d4ad6106c0f { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad6106c0f\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#4 Unique promotions<\/span><\/h2>[vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div  class=\"wpb_content_element   vc_custom_1732635824501 clearfix\"><style type=\"text\/css\">#ut_am_69d4ad61071eb { opacity: 1; }#ut_am_wrap_69d4ad61071ec .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69d4ad61071ec .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69d4ad61071ec { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69d4ad61071ec { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_69d4ad61071ec { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69d4ad61071ec\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69d4ad61071ed\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69d4ad61071eb\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 750 500'%2F%3E\" data-src=\"https:\/\/cdpub.lu\/wp-content\/uploads\/2024\/11\/photo-2-8.jpg\" width=\"750\" height=\"500\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<div style=\"text-align: justify;\">To attract consumers, you will need to offer\u00a0\u00a0<strong>special offers<\/strong>\u00a0\u00a0: always on the lookout for a good deal, they will be receptive to price reductions,\u00a0\u00a0<em>couponing<\/em>\u00a0, sales at cost price, bulk sales, sales, etc.<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;]<style type=\"text\/css\">#ut_custom_heading69d4ad6107252 { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad6107252 { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad6107252 { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad6107252 { line-height:125% !important; }}#ut_custom_heading69d4ad6107252 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad6107252 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad6107252 { text-align:center; } }#ut_custom_heading69d4ad6107252 { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad6107252\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#5 Competitions<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>To avoid offering only price promotions, tap into another key:\u00a0\u00a0<strong>offering<\/strong>\u00a0\u00a0prizes. Contests, sweepstakes, and various gifts are an excellent way to attract customers to your point of sale. In return, plan to have them fill out a questionnaire to expand your\u00a0\u00a0<strong>database<\/strong>\u00a0\u00a0and better understand their behavior.<\/p>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4ad61072ce { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad61072ce { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad61072ce { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad61072ce { line-height:125% !important; }}#ut_custom_heading69d4ad61072ce { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad61072ce { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad61072ce { text-align:center; } }#ut_custom_heading69d4ad61072ce { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad61072ce\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#6 Tastings or demonstrations<\/span><\/h2>[vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<div style=\"text-align: justify;\">Try, taste, touch, smell&#8230; Your future customers like to be advised and even entertained. Allowing them to taste or try will set you apart from online shopping platforms. Commercial animation meets this\u00a0\u00a0<strong>need for point-of-sale experience<\/strong>\u00a0, when the consumer becomes an\u00a0\u00a0<em>experience shopper<\/em>\u00a0. A customer who sees with their own eyes how a product works or tastes it will no longer doubt your arguments. And will quickly decide to make a purchase.<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div  class=\"wpb_content_element   vc_custom_1732636032476 clearfix\"><style type=\"text\/css\">#ut_am_69d4ad61078e7 { opacity: 1; }#ut_am_wrap_69d4ad61078e8 .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69d4ad61078e8 .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69d4ad61078e8 { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69d4ad61078e8 { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_69d4ad61078e8 { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69d4ad61078e8\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69d4ad61078e9\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69d4ad61078e7\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 750 500'%2F%3E\" data-src=\"https:\/\/cdpub.lu\/wp-content\/uploads\/2024\/11\/photo-3-8.jpg\" width=\"750\" height=\"500\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner]<style type=\"text\/css\">#ut_custom_heading69d4ad6107937 { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad6107937 { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad6107937 { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad6107937 { line-height:125% !important; }}#ut_custom_heading69d4ad6107937 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad6107937 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad6107937 { text-align:center; } }#ut_custom_heading69d4ad6107937 { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad6107937\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#7 Digital as a spokesperson<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>To create a buzz around your operation, consider communicating it on your various\u00a0\u00a0<strong>web channels<\/strong>\u00a0\u00a0(blog, social networks, newsletter, etc.) \u2013 both\u00a0\u00a0<strong>before<\/strong>\u00a0\u00a0the operation (to attract consumers to the store) and\u00a0\u00a0<strong>after the operation<\/strong>\u00a0\u00a0(to interact with people who have indicated their presence on site). The idea here is not to have an isolated event, but to link this operation to your\u00a0\u00a0<strong>marketing strategy<\/strong> (to always better build customer loyalty).<\/p>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4ad610798c { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4ad610798c { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4ad610798c { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4ad610798c { line-height:125% !important; }}#ut_custom_heading69d4ad610798c { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4ad610798c { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4ad610798c { text-align:center; } }#ut_custom_heading69d4ad610798c { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4ad610798c\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >#8 Promotional items<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>We often see promotional items at trade shows and fairs. However, even in large stores, personalized promotional items play an important role in your brand image. For promotional items to be effective, they must, of course, be in your colors and relevant to your brand and products. They&#8217;re an excellent means of communication if they&#8217;re original and useful, and their lifespan far exceeds that of a flyer.<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;][vc_column_text]<\/p>\n<h3 class=\"wp-block-heading\" style=\"text-align: center;\">Now you&#8217;re ready to run effective business operations! And if you need a professional to help you succeed,\u00a0\u00a0<a style=\"color: #f58220;\" href=\"https:\/\/cdpub.lu\/en\/contact\/\">let us know<\/a>\u00a0.<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>But to be sure of having an attractive stand and above all to make your investment profitable, follow our 8 professional tips:<\/p>\n","protected":false},"author":1,"featured_media":10166,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[],"class_list":["post-10186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-store-promotion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8 TIPS FOR SUCCESSFUL SALES PROMOTION - CD PUB<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cdpub.lu\/en\/8-tips-for-successful-sales-promotion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 TIPS FOR SUCCESSFUL SALES PROMOTION - 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