{"id":12786,"date":"2025-06-18T09:31:07","date_gmt":"2025-06-18T07:31:07","guid":{"rendered":"https:\/\/cdpub.lu\/?p=12786"},"modified":"2025-07-03T17:55:21","modified_gmt":"2025-07-03T15:55:21","slug":"cd-pub-unveils-its-new-site-a-digital-showcase-for-field-marketing","status":"publish","type":"post","link":"https:\/\/cdpub.lu\/en\/cd-pub-unveils-its-new-site-a-digital-showcase-for-field-marketing\/","title":{"rendered":"CD PUB UNVEILS ITS NEW SITE: A DIGITAL SHOWCASE FOR FIELD MARKETING"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;][vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p><strong>CD PUB is getting a makeover. And it&#8217;s reaffirming its positioning.<\/strong>\u00a0With the launch of its brand new website, the Luxembourg agency, specializing in sales activation since 2002, is showcasing its expertise while clarifying its offering for professionals seeking tangible results.<\/p>\n<p>A website redesigned from the ground up, focused on efficiency, clarity, and demonstration by example. A project that&#8217;s part of a broader vision: making digital a real sales lever, without ever losing sight of its roots in the field.<\/p>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4709fb52dc { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4709fb52dc { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4709fb52dc { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4709fb52dc { line-height:125% !important; }}#ut_custom_heading69d4709fb52dc { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4709fb52dc { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4709fb52dc { text-align:center; } }#ut_custom_heading69d4709fb52dc { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4709fb52dc\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module   vc_custom_1750235812115\" ><span class=\"\" >A showcase site redesigned to perform<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>More than just a facelift,\u00a0<span style=\"color: #f58220;\"><a style=\"color: #f58220;\" href=\"https:\/\/cdpub.lu\/en\/\"><strong>www.cdpub.lu<\/strong><\/a><\/span>\u00a0embodies a renewed ambition. Clearer, faster, and more user-friendly, it was designed to offer a seamless\u00a0, conversion-oriented\u00a0<strong>user experience .<\/strong><\/p>\n<p>Simplified navigation, direct reading of the offer, detailed case studies, express contact&#8230; everything is done so that visitors, often marketing or sales decision-makers,\u00a0<strong>immediately find what they are looking for<\/strong>\u00a0.<\/p>\n<p>A site structured around\u00a0<strong>three pillars<\/strong>\u00a0:<\/p>\n<ul>\n<li><strong>Our expertise<\/strong>\u00a0: sales promotion, hostesses, merchandising, additional sales force, etc.<\/li>\n<li><strong>Our achievements<\/strong>\u00a0: concrete, illustrated and detailed cases.<\/li>\n<li><strong>Our approach<\/strong>\u00a0: rigor, advice, efficiency.<\/li>\n<\/ul>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4709fb803c { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4709fb803c { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4709fb803c { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4709fb803c { line-height:125% !important; }}#ut_custom_heading69d4709fb803c { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4709fb803c { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4709fb803c { text-align:center; } }#ut_custom_heading69d4709fb803c { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4709fb803c\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module   vc_custom_1750235917132\" ><span class=\"\" >Proof by example<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>CD PUB makes a bold choice:\u00a0<strong>to show, rather than promise.<\/strong>\u00a0Each service becomes a\u00a0<strong>documented client case study<\/strong>\u00a0: context, problem, proposed solution, results achieved. No waffle, no blah blah. This transparency reassures, inspires, and highlights the agency&#8217;s field expertise.<\/p>\n<p>It&#8217;s also a way of illustrating a strong promise: at CD PUB,\u00a0<strong>it&#8217;s\u00a0<\/strong><strong>the field that speaks<\/strong>\u00a0.<\/p>\n<\/div>\n<p>[\/vc_column_text]<div  class=\"wpb_content_element   clearfix\"><style type=\"text\/css\">#ut_am_69d4709fb862b { opacity: 1; }#ut_am_wrap_69d4709fb862c .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69d4709fb862c .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69d4709fb862c { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69d4709fb862c { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_69d4709fb862c { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69d4709fb862c\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69d4709fb862d\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69d4709fb862b\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1277 660'%2F%3E\" data-src=\"https:\/\/cdpub.lu\/wp-content\/uploads\/2025\/06\/visuel-study-cases.jpg\" width=\"1277\" height=\"660\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div><style type=\"text\/css\">#ut_custom_heading69d4709fb867f { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4709fb867f { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4709fb867f { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4709fb867f { line-height:125% !important; }}#ut_custom_heading69d4709fb867f { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4709fb867f { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4709fb867f { text-align:center; } }#ut_custom_heading69d4709fb867f { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4709fb867f\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module   vc_custom_1750235957211\" ><span class=\"\" >A mirror strategy between CD PUB and URBAN PUB<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>The real uniqueness of this redesign? Its connection with a second site (\u00a0<em>its little brother<\/em>\u00a0),\u00a0<span style=\"color: #f58220;\"><a style=\"color: #f58220;\" href=\"https:\/\/urbanpub.lu\/en\/\" target=\"_blank\" rel=\"noopener\"><strong>www.urbanpub.lu<\/strong><\/a><\/span>\u00a0, entirely dedicated to street marketing. The two platforms share an identical technical structure, but adopt radically opposed visual identities. A perfectly assumed\u00a0<strong>mirror strategy<\/strong>\u00a0.<\/p>\n<ul>\n<li><strong>URBAN PUB<\/strong>\u00a0is aimed at brands looking for boldness, with a dark, urban and striking graphic universe.<\/li>\n<li><strong>CD PUB<\/strong>\u00a0, for its part, focuses on a bright and refined design, a symbol of reliability, rigor and readability.<\/li>\n<\/ul>\n<p>This graphic contrast is not a stylistic effect: it reflects\u00a0<strong>two complementary positions<\/strong>\u00a0, designed to meet different expectations.\u00a0<strong>URBAN PUB captures, provokes, challenges<\/strong>\u00a0.\u00a0<strong>CD PUB reassures, structures, and transforms\u2026<\/strong>\u00a0A\u00a0<strong>strategic coherence<\/strong>\u00a0that highlights the duality of the offer, without blurring the message.<\/p>\n<\/div>\n<p>[\/vc_column_text]<div  class=\"wpb_content_element   clearfix\"><style type=\"text\/css\">#ut_am_69d4709fb8ba8 { opacity: 1; }#ut_am_wrap_69d4709fb8ba9 .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69d4709fb8ba9 .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69d4709fb8ba9 { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69d4709fb8ba9 { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_69d4709fb8ba9 { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69d4709fb8ba9\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69d4709fb8baa\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69d4709fb8ba8\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1277 660'%2F%3E\" data-src=\"https:\/\/cdpub.lu\/wp-content\/uploads\/2025\/06\/visuel-miroir.jpg\" width=\"1277\" height=\"660\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div><style type=\"text\/css\">#ut_custom_heading69d4709fb8bec { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4709fb8bec { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4709fb8bec { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4709fb8bec { line-height:125% !important; }}#ut_custom_heading69d4709fb8bec { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4709fb8bec { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4709fb8bec { text-align:center; } }#ut_custom_heading69d4709fb8bec { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4709fb8bec\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module   vc_custom_1750236043240\" ><span class=\"\" >A showcase designed for professionals<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>By choosing to focus on demonstration and readability, CD PUB addresses its core target audience directly:\u00a0<strong>marketing managers, category managers, agencies, sales departments.<\/strong><\/p>\n<p>The message is clear: no abstract promises here. CD PUB offers\u00a0<strong>concrete, measurable solutions that can be quickly activated.<\/strong>\u00a0The site thus becomes a\u00a0<strong>decision-making tool<\/strong>\u00a0, but also a\u00a0<strong>commercial entry point<\/strong>\u00a0, designed to trigger initial contact.<\/p>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d4709fb8c39 { font-size:36px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d4709fb8c39 { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d4709fb8c39 { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d4709fb8c39 { line-height:125% !important; }}#ut_custom_heading69d4709fb8c39 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d4709fb8c39 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d4709fb8c39 { text-align:center; } }#ut_custom_heading69d4709fb8c39 { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d4709fb8c39\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;36&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;36&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module   vc_custom_1750236071638\" ><span class=\"\" >A clear ambition for 2025<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>With this new site, CD PUB affirms its vision:\u00a0<strong>to become the strategic partner of reference<\/strong>\u00a0for all brands wishing to effectively activate their field presence, in Luxembourg and in the Greater Region.<\/p>\n<\/div>\n<p>[\/vc_column_text][ut_parallax_quote quote_linebreak_mobile=&#8221;on&#8221; cite_custom_border=&#8221;yes&#8221; quote_font_source=&#8221;google&#8221; quote_google_fonts=&#8221;font_family:Poppins%3A100%2C100italic%2C200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic%2C900%2C900italic|font_style:600%20bold%20regular%3A600%3Anormal&#8221; quote_font_size=&#8221;18&#8243; quote_line_height_unit=&#8221;percent&#8221; quote_line_height_percent=&#8221;125&#8243; quote_letter_spacing=&#8221;-0.03&#8243; quote_text_transform=&#8221;uppercase&#8221; quote_ins_font_weight=&#8221;&#8221; revealfx=&#8221;on&#8221;]This site reflects who we are: a straightforward, hands-on, results-oriented agency. We wanted to create a simple, no-nonsense experience to let what really matters speak for itself: our ability to generate impact.<br \/>\n(Lucas Amodeo \u2013 Co-manager of CD PUB)[\/ut_parallax_quote][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;][vc_column_text]<\/p>\n<h3 style=\"text-align: center;\"><strong>Discover our new digital platform<\/strong><strong><span style=\"color: #f58220;\"><span style=\"color: #000000;\"> <span style=\"color: #f58220;\"><a class=\"\" style=\"color: #f58220;\" href=\"https:\/\/cdpub.lu\/en\/\" rel=\"noopener\" data-start=\"444\" data-end=\"456\">www.cdpub.lu<\/a><\/span><\/span><\/span><\/strong> without further delay.<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>CD PUB is undergoing a makeover. And it&#8217;s reaffirming its positioning. With the launch of its brand new website, the Luxembourg agency, specializing in sales activation since 2002, is showcasing its expertise while clarifying its offering for professionals seeking tangible results.<\/p>\n","protected":false},"author":1,"featured_media":12800,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66,62,56,60,52,58,64],"tags":[],"class_list":["post-12786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-field-marketing-en","category-hostesses-and-hosts","category-in-store-promotion","category-merchandising-en","category-news","category-sales-force","category-street-marketing-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CD PUB UNVEILS ITS NEW SITE: A DIGITAL SHOWCASE FOR FIELD MARKETING<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cdpub.lu\/en\/cd-pub-unveils-its-new-site-a-digital-showcase-for-field-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CD PUB UNVEILS ITS NEW SITE: A DIGITAL SHOWCASE FOR FIELD MARKETING\" \/>\n<meta property=\"og:description\" content=\"CD PUB is undergoing a makeover. And it&#039;s reaffirming its positioning. 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