{"id":9958,"date":"2023-12-13T11:14:50","date_gmt":"2023-12-13T10:14:50","guid":{"rendered":"https:\/\/cdpub.lu\/?p=9958"},"modified":"2025-07-03T18:06:30","modified_gmt":"2025-07-03T16:06:30","slug":"urbanpub-lu-gets-a-new-skin-to-improve-your-user-experience","status":"publish","type":"post","link":"https:\/\/cdpub.lu\/en\/urbanpub-lu-gets-a-new-skin-to-improve-your-user-experience\/","title":{"rendered":"URBANPUB.LU IS GETTING A NEW LOOK TO IMPROVE YOUR USER EXPERIENCE!"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;][vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<p>Traditional marketing has given way to more creative and interactive approaches, and\u00a0<strong>street marketing<\/strong>\u00a0is emerging as\u00a0<strong>one of the most effective ways<\/strong>\u00a0for Luxembourg businesses to\u00a0<strong>stand out<\/strong>\u00a0in today&#8217;s competitive landscape.<\/p>\n<p>In this digital age, we have taken the initiative to redesign our website\u00a0<a href=\"http:\/\/www.urbanpub.lu\/en\/\" target=\"_blank\" rel=\"noopener\">www.urbanpub.lu<\/a>\u00a0to offer businesses a more intuitive, user-friendly and modern platform to exploit the potential of street marketing.<\/p>\n<\/div>\n<p>[\/vc_column_text]<style type=\"text\/css\">#ut_custom_heading69d48bae8a3d5 { font-size:40px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d48bae8a3d5 { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d48bae8a3d5 { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d48bae8a3d5 { line-height:125% !important; }}#ut_custom_heading69d48bae8a3d5 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d48bae8a3d5 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d48bae8a3d5 { text-align:center; } }#ut_custom_heading69d48bae8a3d5 { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d48bae8a3d5\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;40&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;40&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >What&#8217;s new at urbanpub.lu?<\/span><\/h2>[vc_column_text css=&#8221;.vc_custom_1746177956662{margin-bottom: 0px !important;}&#8221;]<\/p>\n<div style=\"text-align: justify;\">\n<p>By revisiting our urbanpub.lu interface, we sought to offer businesses\u00a0<strong>an optimal user experience<\/strong>\u00a0.<\/p>\n<p>Street marketing is all about on-the-ground action! That&#8217;s why we&#8217;ve designed\u00a0<strong>our new site around case studies<\/strong>\u00a0. For example, for each &#8220;Service&#8221; page, we&#8217;ve linked the corresponding client projects so you can see a concrete illustration of the service presented. You can also view all of our case studies, with the option to filter them by service.<\/p>\n<p>Each case study is presented as follows: Client \u2013 \u200b\u200bLocation \u2013 Device implemented \u2013 Client objective \u2013 Description of the action<\/p>\n<p><strong>The goal<\/strong>\u00a0is to\u00a0<strong>inspire you<\/strong>\u00a0and\u00a0<strong>project yourself<\/strong>\u00a0into your own\u00a0<em>future project<\/em>\u00a0.<\/p>\n<p>And finally, a News\/Current Events section to stay informed about the latest trends, get practical advice on street marketing and stay ahead of the competition by integrating best practices into your campaigns.<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;]<div  class=\"wpb_content_element   vc_custom_1746178864626 clearfix\"><style type=\"text\/css\">#ut_am_69d48bae8d921 { opacity: 1; }#ut_am_wrap_69d48bae8d922 .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69d48bae8d922 .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69d48bae8d922 { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69d48bae8d922 { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_69d48bae8d922 { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69d48bae8d922\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69d48bae8d923\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a target=\"_blank\" href=\"https:\/\/urbanpub.lu\/en\/case-studies\/\" ><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69d48bae8d921\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1920 1280'%2F%3E\" data-src=\"https:\/\/cdpub.lu\/wp-content\/uploads\/2023\/12\/photo-cases-study-ang.jpg\" width=\"1920\" height=\"1280\" alt=\"\"\/><\/div><div data-image-caption class=\"ut-image-gallery-image-caption\"><div class=\"ut-image-gallery-item-caption-title\"><h3>OUR CASE STUDIES<\/h3><\/div><\/div><\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;]<style type=\"text\/css\">#ut_custom_heading69d48bae8d97f { font-size:40px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d48bae8d97f { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d48bae8d97f { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d48bae8d97f { line-height:125% !important; }}#ut_custom_heading69d48bae8d97f { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d48bae8d97f { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d48bae8d97f { text-align:center; } }#ut_custom_heading69d48bae8d97f { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d48bae8d97f\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;40&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;40&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >Our Street Marketing supports<\/span><\/h2>[vc_column_text css=&#8221;.vc_custom_1746178098163{margin-bottom: 0px !important;}&#8221;]<\/p>\n<div style=\"text-align: justify;\">\n<p>We strive to regularly find new media for ever greater originality and variety&#8230;<\/p>\n<p><strong><em>Mobile display<\/em><\/strong>\u00a0\u00a0: whether it&#8217;s our &#8220;advertising bike&#8221; or our &#8220;tricycle&#8221;, these two media offer dynamic and instant visibility, making it possible to reach a large audience on the move, thus reinforcing the memorability and impact of the advertising campaign.<\/p>\n<p><strong><em>The Mascot<\/em><\/strong>\u00a0: Create a memorable presence with engaging characters, establishing an emotional connection with your audience.<\/p>\n<p><strong><em>Le Grand Journal<\/em><\/strong>\u00a0: Tell captivating stories to generate interest and build lasting relationships.<\/p>\n<p><strong><em>Dooh Mobile<\/em><\/strong>\u00a0: The digital backpack offers mobile and interactive advertising, allowing targeted and dynamic messages to be broadcast in real time, thus ensuring maximum visibility at events, in busy areas or during street marketing campaigns.<\/p>\n<p><strong><em>The Claw Machine<\/em><\/strong>\u00a0: Engage interactively by delivering fun and memorable experiences, strengthening your brand visibility.<\/p>\n<p><strong><em>Flyer and Sample Distribution<\/em><\/strong>\u00a0: a tangible approach to directly reach your target audience, reinforcing the impact of your message.<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;]<div  class=\"wpb_content_element   vc_custom_1746178897544 clearfix\"><style type=\"text\/css\">#ut_am_69d48bae8ddfe { opacity: 1; }#ut_am_wrap_69d48bae8ddff .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69d48bae8ddff .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69d48bae8ddff { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69d48bae8ddff { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_69d48bae8ddff { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69d48bae8ddff\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69d48bae8de00\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a target=\"_blank\" href=\"https:\/\/urbanpub.lu\/en\/services\/\" ><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69d48bae8ddfe\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1920 1280'%2F%3E\" data-src=\"https:\/\/cdpub.lu\/wp-content\/uploads\/2023\/12\/photo-services-ang.jpg\" width=\"1920\" height=\"1280\" alt=\"\"\/><\/div><div data-image-caption class=\"ut-image-gallery-image-caption\"><div class=\"ut-image-gallery-item-caption-title\"><h3>URBAN PUB SERVICES<\/h3><\/div><\/div><\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;]<style type=\"text\/css\">#ut_custom_heading69d48bae8de47 { font-size:40px !important;line-height:125% !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_custom_heading69d48bae8de47 { line-height:125% !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_custom_heading69d48bae8de47 { line-height:125% !important; }}@media (max-width: 767px) {#ut_custom_heading69d48bae8de47 { line-height:125% !important; }}#ut_custom_heading69d48bae8de47 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69d48bae8de47 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading69d48bae8de47 { text-align:center; } }#ut_custom_heading69d48bae8de47 { text-transform:uppercase; }<\/style><h2 id=\"ut_custom_heading69d48bae8de47\" data-responsive-font=\"h2\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;40&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;40&quot;},&quot;base-line-height&quot;:&quot;125&quot;,&quot;line-height-unit&quot;:&quot;%&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;125&quot;,&quot;desktop_small&quot;:&quot;125&quot;,&quot;tablet&quot;:&quot;125&quot;,&quot;mobile&quot;:&quot;125&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >The Benefits of Street Marketing for Businesses<\/span><\/h2>[vc_column_text]<\/p>\n<div style=\"text-align: justify;\">\n<ol>\n<li><strong>Proximity and Interactivity<\/strong><\/li>\n<\/ol>\n<p>Street marketing allows businesses to establish a direct connection with their audience. By having a physical presence in popular locations, brands can create memorable experiences and interact with their customers in unique ways.<\/p>\n<ol start=\"2\">\n<li><strong>Increased Visibility<\/strong><\/li>\n<\/ol>\n<p>Street marketing campaigns offer maximum visibility. By leveraging strategic public spaces, businesses can reach a wide audience and significantly increase their brand awareness.<\/p>\n<ol start=\"3\">\n<li><strong>Cost-effectiveness<\/strong><\/li>\n<\/ol>\n<p>Compared to some forms of traditional advertising, street marketing can be a more economical option. Production and implementation costs are often more affordable, while still delivering a powerful impact.<\/p>\n<\/div>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<div style=\"text-align: justify;\">The redesign of the www.urbanpub.lu website is not limited to a simple aesthetic update, but represents a complete evolution towards\u00a0<strong>a more modern and ergonomic platform dedicated to street marketing<\/strong>\u00a0. With a variety of innovative services and detailed case studies, URBAN PUB demonstrates its commitment to excellence and offers businesses a complete solution to get the most out of street marketing. To discover how your business can benefit from these services, do not hesitate to browse the website www.urbanpub.lu now.<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;][vc_column_text]<\/p>\n<h3 style=\"text-align: center;\"><strong>Do you want to gain more visibility and make a lasting impression? Enhance your brand image? <a style=\"color: #f58220;\" href=\"https:\/\/cdpub.lu\/en\/contact\/\">Let us know<\/a>.<\/strong><\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The redesign of the website www.urbanpub.lu is not limited to a simple aesthetic update, but represents a complete evolution towards a more modern and ergonomic platform dedicated to street marketing.<\/p>\n","protected":false},"author":1,"featured_media":9951,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-9958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-street-marketing-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>URBANPUB.LU IS GETTING A NEW LOOK TO IMPROVE YOUR USER EXPERIENCE!<\/title>\n<meta name=\"description\" content=\"urbanpub.lu: a more intuitive, user-friendly and modern platform to exploit the potential of street marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cdpub.lu\/en\/urbanpub-lu-gets-a-new-skin-to-improve-your-user-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"URBANPUB.LU IS GETTING A NEW LOOK TO IMPROVE YOUR USER EXPERIENCE!\" \/>\n<meta property=\"og:description\" content=\"urbanpub.lu: a more intuitive, user-friendly and modern platform to exploit the potential of street marketing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cdpub.lu\/en\/urbanpub-lu-gets-a-new-skin-to-improve-your-user-experience\/\" \/>\n<meta property=\"og:site_name\" content=\"CD PUB - 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