CUSTOMER
Pains & Tradition
LOCATION - EVENT
Cactus banners
DEVICE
1 facilitator per point of sale
Tasting equipment
Specific dress code
CUSTOMER OBJECTIVE(S)
Promote the products and know-how of Pains & Tradition
Description
In the demanding world of field marketing, sales promotion is an essential strategic lever for promoting exceptional products. CD PUB, a specialist in promoting brands at points of sale, supports Pains & Tradition, an artisanal bakery committed to quality and authenticity, by deploying experienced sales representatives in partner stores like Cactus.
Our passionate teams provide tastings and demonstrations to introduce consumers to the unique taste of bread made using traditional methods: without additives, with organic flours and natural fermentation.
Through these brand activation initiatives, we enable brands to stand out and build customer loyalty by creating an authentic and memorable taste experience. CD PUB thus provides its expertise to enhance the work of artisan bakers and ensure the success of on-site sales campaigns.
The baking tradition is based on precise expertise and a rigorous selection of quality ingredients. In-store demonstrations showcase the excellence of bread while creating a moment of sharing with customers.
Tasting good bread means appreciating its golden crust, airy crumb, and rich flavors. During tastings, each variety reveals its own unique characteristics, highlighting the diversity and richness of the breads on offer.
Choosing organic and natural ingredients guarantees tasty and nutritious bread. By favoring quality grains, rich in nutrients, artisan bakers meet the expectations of a clientele concerned with eating well.
Boost the sale of your products!