CUSTOMER
Samsung
LOCATION - EVENT
MediaMarkt stores and specialist shops (Orange, Post, etc.)
DEVICE
2 sales promoters/popup store
Specific dress code
CUSTOMER OBJECTIVE(S)
Develop brand sales
Description
Samsung relies on CD PUB’s expertise to ensure optimal management of its product range in stores or pop-up stores. Sales promoters play a key role in this mission and their objectives are multiple: ensuring the availability and visibility of Samsung products on the shelf, implementing strategic marketing actions, and monitoring the impact of promotional campaigns in real time.
Through their regular presence, they optimize the visibility of offers, strengthen consumer engagement, and ensure the brand’s shelf space is maintained or even increased. Accurate reporting accompanies each action to ensure rigorous monitoring and continuous adjustment of strategies.
This proactive approach allows Samsung to maximize its impact at the point of sale and consolidate its leading position in the market.
CD PUB Sales Promoters promote Samsung products in-store, such as the Galaxy S22, S22+, and S22. Their mission is to maximize product visibility through attractive layouts and ensure a strong brand presence on the shelves. Their expertise helps them strengthen campaign impact and maximize consumer engagement.
Sales promoters play a key role in highlighting the innovative features of Samsung products. Through personalized advice, interactive demonstrations, and water resistance tests, they highlight features such as the waterproofing of the Galaxy S22 models. Their expertise builds customer confidence by concretely illustrating the products’ benefits in-store.
They highlight the key features of the Samsung Galaxy S22 and S22 Ultra models through captivating in-store demonstrations. Their expertise helps guide customers in their purchasing decision by highlighting the product’s strengths, thus helping to boost sales and strengthen the brand’s presence in the market.
Grow your turnover!