IN STORE PROMOTION
Delacre

"The Biscuit Factory"

IN STORE PROMOTION – Delacre

“The Biscuit Factory”

CUSTOMER

Delacre

LOCATION - EVENT

Large-scale distribution brands in the Grand Duchy

DEVICE

1 animator per point of sale
Dramatization (stand + ADS)
Tastings
Specific dress code

CUSTOMER OBJECTIVE(S)

Promote the Delacre range and boost in-store sales

Description

For Biscuiterie Delacre, an essential reference in biscuit-making tradition, our animators were mobilized to provide impactful commercial events in Luxembourg stores.

Present near the Delacre showcases, they won over consumers with a proactive approach, a masterful product pitch, and an impeccable presentation of the new products. From gourmet cookies to dark chocolate shortbread and intense caramel biscuits, our teams orchestrated friendly tastings, while highlighting the origin of the ingredients, the artisanal expertise, and the use of Belgian chocolate.

Thanks to their commitment and expertise, our animators help to stimulate sales , increase the visibility of Delacre products and offer a real customer experience in store. Do you want to strengthen the impact of your campaigns in mass distribution? Trust our sales animation force.

Thanks to the warm welcome of our presenters, customers benefit from a personalized presentation of Delacre products. Our teams take the time to explain new products, answer questions, and create a friendly and engaging customer experience. This provides real added value for strengthening brand visibility at the point of sale.

Our sales promotions are based on targeted tastings that allow customers to discover the unique flavors of the Delacre range. Offering a gourmet experience through a carefully presented platter also creates a connection with the public. A sensory approach that boosts conversion on the shelf.

To maximize in-store impact, a complete visual presentation centered around the Delacre universe was implemented. Our animators ensured the products were showcased through well-positioned, attractive displays that were perfectly integrated into the customer journey. This visibility strengthens the brand’s appeal and stimulates impulse buying.

Boost the sale of your products!