The goal? To increase awareness of the Loison brand, encourage interaction with consumers, and boost in-store sales. Our facilitators, trained in the specificities of the products, were able to convey the history and artisanal know-how of the Loison house, thus strengthening customers’ attachment to these Italian delicacies.

With a tailor-made promotional strategy combining proximity, friendliness, and product expertise, CD PUB ensures an impactful sales presence that transforms every tasting into a conversion opportunity. Looking to bring your brand to life through effective promotional activities? Trust CD PUB, experts in on-site activation and experiential marketing!