CUSTOMER
Jägermeister
LOCATION - EVENT
Lake Echternach / Luxembourg
DEVICE
7 Jägerettes and Jägerboys
Service Bar
Distribution of goodies
CUSTOMER OBJECTIVE(S)
Brand promotion, brand ambassadors
Description
The E-Lake Festival is much more than just a music event. It creates a temporary community where festival-goers share a common passion for music and joie de vivre. Three days of live concerts hosted by Luxembourg and international DJs, including a certain DJ Nosi…
The kind of festival that is completely in line with the image of Jägermeister, which is also very popular with festival-goers…
Indeed, the brand’s reputation, represented by a deer’s head, is well established! And the CD PUB Team present for the occasion will certainly tell you otherwise… Whether it’s to enjoy a shooter/cocktail or simply to be offered goodies bearing the brand’s image, it’s clear that the “Jägermeister” universe does not leave anyone indifferent!
Our dedicated team is briefed and trained on the brand’s codes, its history, and its products to best represent it in the field. We call them Jägerettes and Jägerboys.
For the success of your events!