As part of its point-of-sale visibility strategy, Lodyss, a Luxembourgish natural mineral water brand from the Ice Age, called on CD PUB to design and deploy an impactful commercial animation.

Our field facilitators conducted targeted tastings to highlight the purity and authenticity of this unique water, while encouraging direct interaction with consumers. Thanks to a dynamic presence in several stores, accompanied by an iconic mascot and user-friendly communication, this brand activation helped increase Lodyss’s awareness, strengthen its local image, and generate additional sales.

By leveraging our expertise in commercial animation, CD PUB helps create a distinctive customer experience and transforms the shelf space into a space for discovery. This initiative is perfectly aligned with the brand’s field marketing objectives, resulting in a result that is both refreshing and effective.